Citizen Coke: The Making Of Coca-Cola Capitalism Bartow J Elmore Ww Norton Co Αγγλικά Βιβλία Economics Business & Finance And Management

By Examining “The Real Thing” Ingredient This Brilliant History Shows How Coke Used A Strategy Of Outsourcing And Leveraged Free Public Resources Market Muscle Lobbying Power To Build Global Empire On The Sale Sugary Water Became Giant In World Abundance But Is Now Embattled Scarcity Its Products Straining Fueling Crises Health Σελίδες: 432 Έτος Έκδοσης: 0109 Διαστάσεις: 14X14Cm