Co-Opetition Barry J Nalebuff Profile Books Ltd Αγγλικά Βιβλία Economics Business & Finance And Management

Co-Opetition Offers A New Way Of Thinking That Combines Competition And Cooperation It Is The First Book To Adapt Game Theory Needs Ceos Managers Entrepreneurs Though Often Compared Games Like Chess Or Poker Business Different - People Are Free Change Rules Players Boundaries Even Itself Essence Success Lies In Making Sure You Right Actively Shaping Which Play How Core Innovative Strategy Laid Out Barry Nalebuff Adam Brandenburger Professors At Yale Harvard Pioneers Practice Applying Science Art Corporate They Have Devised Practice-Oriented Model Help Break Traditional Win-Lose Lose-Lose Situations Dozens Companies Including Intel Nintendo American Express Nutrasweet Been Using Strategies Their Enjoy Benefits Win-Win Opportunities Σελίδες: 304 Διαστάσεις: 12 8X12 8Cm