Consumer Behavior Global Edition Cristel Russell Pearson Education Limited Αγγλικά Βιβλία Economics Business & Finance And Management

Consumer Behavior: Buying Having And Being Global Edition Covers All Of The Processes Involved When We Select Purchase Use Or Dispose Products Services Ideas Experiences It Investigates Many Factors That Affect Our Consumption Choices (And Non-Choices) Especially In Era Social Media Digital Age Since We\ Re Consumers Topics Have Both Professional Personal Relevance Making Easy To Apply Theories Outside Class Featuring New Co-Author Cristel Antonia Russell 14Th Has Been Significantly Revised Elevate Its Flow Focus Intentionality Freshness Attention Practice Σελίδες: 544 Διαστάσεις: 21 3X21 3Cm