Driving Digital Strategy: A Guide To Reimagining Your Business Sunil Gupta Harvard Review Press Αγγλικά Βιβλία Economics & Finance And Management

Digital Transformation Is No Longer News--It\ S A Necessity Despite The Widespread Threat Of Disruption Many Large Companies In Traditional Industries Have Succeeded At Digitizing Their Businesses Truly Transformative Ways New York Times Formerly Bastion Media Has Created Thriving Product Behind Carefully Designed Paywall Best Buy Transformed Its Business Face Amazon\ John Deere Formed Data-Analysis Arm To Complement Farm-Equipment And Goldman Sachs Others Are Using Technologies Reimagine Driving Strategy Harvard School Professor Sunil Gupta Provides An Actionable Framework For Following Lead Over Decade Studied Fortune 500 He Knows What Works Doesn\ T Merely Dabbling Or Launching Small Independent Unit Which Do Will Not Bring Success Instead You Need Fundamentally Change Core Your Ensure That Touches All Aspects Organization: Model Value Chain Customer Relationships Company Culture Covers Each Aspect Vivid Detail While Providing Navigation Tips Practices Along Way Filled With Rich Illuminating Case Studies Forefront Comprehensive Guide Take Full Advantage Limitless Opportunities Age Σελίδες: 288 Διαστάσεις: 15 5X15 5Cm