The Haier Model: Reinventing A Multinational Giant In New Network Era Cao Yangfeng Lid Publishing Αγγλικά Βιβλία Economics Business & Finance And

Since Its Origins In The 1920S As A Refrigerator Factory Qingdao Supplying Chinese Market Haier Has Risen To Become Major Multinational Company Overtaking Likes Of Whirlpool And Lg World\ S Leading Manufacturer Household Appliances Today With Revenues $30 Billion How Did Achieve This Amazing Feat? Book Examines Haier\ Organizational Transformation Which Can Be Traced Back 1984 When Zhang Ruimin (Haier\ Current Ceo) Joined Became Essence Sustained Competitive Advantage Particular It Looks At \ Rdhy Win-Win Model Employee-Customer Integration\ Latest Management Practice Had Profound Effect On Company\ Performance Captured Attention Academics Managers Around World Σελίδες: 302 Διαστάσεις: 15 6X15 6Cm