The Imagination Machine: How To Spark New Ideas And Create Your Company&Apos S Future Jack Fuller Harvard Business Review Press Αγγλικά Βιβλία

A Guide For Mining The Imagination To Find Powerful New Ways Succeed We Need Now More Than Ever—To Opportunities Rethink Our Businesses And Discover Paths Growth Yet Too Many Companies Have Lost Their Ability Imagine What Is This Mysterious Capacity? How Does Work? Can Organizations Keep It Alive Harness In Systematic Way?The Machine Answers These Questions Drawing On Experience Insights Of Ceos Across Several Industries As Well Lessons From Neuroscience Computer Science Psychology Philosophy Martin Reeves Boston Consulting Group\ S Henderson Institute Jack Fuller An Expert Provide Fascinating Look Into Mechanics Lay Out Process Creating Ideas Bringing Them Life:the Seduction: Open Yourself Up Surprisesthe Idea: Generate Collision: Your Idea Based Real-World Feedbackthe Epidemic: Spread Evolving Othersthe Ordinary: Turn Novel Accepted Realitythe Encore: Repeat Process—Again Again One Least Understood But Most Crucial Ingredients Success It\ Makes Difference Between Incremental Change Kinds Pivots Paradigm Shifts That Are Essential Transformation—Especially During Crisis You Demystify Operationalize Human Capacity Inject Life Company Head Unknown Territory With Right Tools At Disposal Σελίδες: 224 Διαστάσεις: 24 1X24 1Cm