What&Apos S Your Digital Business Model?: Six Questions To Help You Build The Next-Generation Enterprise Stephanie Woerner Harvard Review Press
Harvard Business Review Press

What&Apos S Your Digital Business Model?: Six Questions To Help You Build The Next-Generation Enterprise Stephanie Woerner Harvard Review Press

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Περιγραφή

Digital Transformation Is Not About Technology--It\ S Change In The Rapidly Changing Economy You Can\ T Succeed By Merely Tweaking Management Practices That Led To Past Success And Yet While Many Leaders Managers Recognize Threat From Digital--And Potential Opportunity--They Lack A Common Language Compelling Framework Help Them Assess It Guide Responding They Don\ Know How Think Their Business Model This Concise Practical Book Mit Research Peter Weill Stephanie Woerner Provide Powerful Straightforward Has Been Field-Tested Globally With Dozens Of Senior Teams Based On Years Study At Center For Information Systems (Cisr) Authors Find Digitization Moving Companies\ Models Two Dimensions: Value Chains Ecosystems Fuzzy Understanding Needs End Customers Sharper One Looking These Dimensions Combination Results Four Distinct Each Different Capabilities Then Sets Out Six Driving Questions Separate Chapters Executives Clarify Where Are Currently An Increasingly Landscape Highlight What\ Needed Move Toward Higher-Value Filled Self-Assessments Motivating Examples Sharp Financial Analyses Profits Made Smart Will Tackle Threats Leverage Opportunities Create Winning Strategies Σελίδες: 256 Διαστάσεις: 15 5X15 5Cm