Platform Strategies: A Guidebook For Entrepreneurs In The Economy Nicolas Neysen Routledge Αγγλικά Βιβλία Economics Business & Finance And Management

Over The Past Decade Platforms Have Spread Through Many Industries And Generated An Increasing Share Of Global Economy World’s Most Valuable Companies Adopted A Platform-Based Business Model Today We Find That Pervade Our Everyday Lives So Far However Existing Management Literature Has Failed To Provide Professionals Students With Appropriate Tools Understand Models Make Those Successful This Book Offers Rigorous Analysis Complexity As Well Practical Strategic Guidance Help You Deal Written In Accessible Style Based On Comprehensive Approach Platform Strategies Is Self-Contained Does Not Require Reader Specific Prior Knowledge Both Academically Pragmatic Efficient Guide Incorporating Path-Breaking Insights From Academic Research Real-World Applications Concepts Engages Case Studies Highlights Important Take-Aways Can Be Implemented Practice You’ll Learn How Use New Adapt Well-Established Ones Invaluable Resource For Entrepreneurs (Experienced Or Aspiring) Managers Businesses Economics Σελίδες: 262 Διαστάσεις: 15 6X15 6Cm