Testing Business Ideas: A Field Guide For Rapid Experimentation Alexander Osterwalder John Wiley Sons Inc Αγγλικά Βιβλία Economics & Finance And

A Practical Guide To Effective Business Model Testing 7 Out Of 10 New Products Fail Deliver On Expectations Ideas Aims Reverse That Statistic In The Tradition Alex Osterwalder’s Global Bestseller Generation This Contains Library Hands-On Techniques For Rapidly Explains How Systematically Dramatically Reduces Risk And Increases Likelihood Success Any Venture Or Project It Builds Internationally Popular Canvas Value Proposition By Integrating Assumptions Mapping Other Powerful Lean Startup-Style Experiments Uses An Engaging 4-Color Format To: Increase Decrease Wasting Time Money Resources Bad Ideasclose Knowledge Gap Between Strategy Experimentation Validationidentify Test Your Key With Definitive Field Book Features Tips Making Major Decisions Are Not Based Intuition Guesses Shows Leaders Encourage Mindset Within Their Organization Make Continuous Repeatable Process Σελίδες: 368 Έτος Έκδοσης: 1025 Διαστάσεις: 23 9X23 9Cm