The Attention Merchants: Epic Struggle To Get Inside Our Heads Tim Wu Atlantic Books Αγγλικά Βιβλία Economics Business & Finance And Management

Attention Merchant: An Industrial-Scale Harvester Of Human A Firm Whose Business Model Is The Mass Capture For Resale To Advertisers In Nearly Every Moment Our Waking Lives We Face Barrage Advertising Enticements Branding Efforts Sponsored Social Media Commercials And Other Harvest Over Last Century Few Times Or Spaces Have Remained Uncultivated By \ Merchants\ Contributing Distracted Unfocused Tenor Tim Wu Argues That This Not Simply Byproduct Recent Inventions But End Result More Than Century\ S Growth Expansion Industries Feed On From Pre-Madison Avenue Birth Tv\ Golden Age Present Radically Individualized Choices Has Always Been Same He Describes Revolts Risen Against These Relentless Attempts Influence Consumption Remote Control Fda Regulations Apple\ Ad-Blocking Os Makes Clear Merchants Grow Ever-New Heads Their Means Harvesting Given Rise Defining Time Changing Nature - Cognitive Otherwise Ways Unimaginable Even Generation Ago Σελίδες: 432 Έτος Έκδοσης: 0907 Διαστάσεις: 12 9X12 9Cm