The Platform Economy: How Japan Transformed Consumer Internet Marc Steinberg University Of Minnesota Press Αγγλικά Βιβλία Science General

Offering A Deeper Understanding Of Today\ S Internet Media And The Management Theory Behind Itplatforms Are Everywhere From Social To Chat Streaming Credit Cards Even Bookstores It Seems Like Almost Everything Can Be Described As Platform In Economy Marc Steinberg Argues That \ Platformization\ Capitalism Has Transformed Is Imperative We Have Historically Precise Robust This Widespread Concept Taking Japan Key Site For Global Platformization Delves Into Nation\ Unique Technological Managerial Trajectory Process Systematically Examining Every Facet Elusive Word Among Untold Stories Revealed Here 1999 Iphone Precursor I-Mode: World\ First Mobile Which Became Blueprint Apple Google\ Later Dominance Market Also Charts Rise Gaming Giants Gree Mobage Tools Kakaotalk Wechat Line Video Niconico Well Development Part Wider Transformation Account Platforms Mediators Cultural Life Analyzing Platforms\ Immense Impact On Contemporary Such Music Fills Neglected Parts Story Narrating Fall Japanese Enduring Legacy Book Sheds Light Tech Titans Facebook Google Netflix Their Platform-Mediated Life-It Essential Reading Anyone Wanting Understand What Today Where Headed Σελίδες: 304 Διαστάσεις: 14X14Cm